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Digital Smile Design

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Digital Smile Design
Transforming Smiles in London W1 and the UK

Do you have missing, chipped or misaligned teeth?

If your confidence has been knocked as the result of an imperfect smile, Harley Street Dental Studio can provide the perfect transformation to make you feel on top of the world.

Restorative and cosmetic dentistry is constantly advancing, and just when we thought it couldn’t get better, we discovered Digital Smile Design (DSD). With this innovative new system, you have the power to choose your dream smile and view the end result before we even start treatment!

A smile as perfect as your personality

Our highly trained team of experts know that a perfect smile is more than just a beautiful set of teeth. Your smile should work in harmony with the physical characteristics of your face, as well as match your personality. DSD makes all of this possible and the best part is: you can choose exactly how your new smile is designed.

The Digital Smile Design process

At Harley Street Dental studio, the DSD process takes place through six careful stages:

Enhanced digital photography

When you laugh, do you cover your mouth with your hand to mask your teeth? Or have you perfected the ‘guarded smile’ look rather than beaming confidently? Expressing yourself without feeling self-conscious is very important. Harley Street Dental Studio are here to bring that carefree smile back to your face. Your DSD plan will begin with one of our caring experts taking a photograph of your smile, just as it is now. This is to give you chance to show us what you don’t like and help us give you advice on which treatments would be best to transform your teeth.

Video analysis

The way our lips move when we talk is a lot different to the way we look when we smile for a photo. We don’t see ourselves as other people do very often, which is why the second step is to film a short clip of you speaking, so you can look at how your smile works as part of your face in general speech. Again this will help you make specific decisions about what you want to change.

Smile design analysis

This is your chance to tell us exactly what you want. We begin designing your perfect smile with a clear image of the end results in mind, combined with the way your smile looks now. Using the power of modern dentistry, together with our expert dentists you can discover a solution that looks amazing whilst also taking function, health and biology into consideration. You can choose from a combination of braces, porcelain veneers, teeth whitening – whatever you want to create your dream smile. We can then begin to create the blueprint and start to make your dreams a reality.

Smile preview

Using enhanced technology, we can create digital drawings to show you what your smile will look like, before treatment even starts! At this point you can decide on any final alterations, for example colour, tooth shape etc. before we get started with treatment.


Now your transformation can begin! One of the strongest advantages of DSD is that you’ll already know what your smile is going to look like, whether you’re having braces, teeth whitening or porcelain veneer treatment.

The end result

Say hello to your spectacular new smile. We’ll be taking pictures and videos again, but this time you won’t be able to stop smiling!

How long will it take?

Your DSD plan will be 100% personalised just for you. Depending on what you want to change, your plan might involve a combination of teeth whitening, veneers, orthodontics and cosmetic bonding. As there could be any number of treatments involved, each with their own expected time frame, it’s difficult to say how long the process will take. However, no matter how long it takes you can be certain that your plan will leave you with the smile you really have always wanted.

Let us transform your smile

With DSD, you have the power to choose your own dream smile and make it happen right here at Harley Street Dental Studio. If you can’t wait to get started, call us today on 020 7636 5981 to arrange a consultation.